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Know your audience - Know who your market is and make certain that your site caters to their needs. It is critical that your site reflect the values of your potential customers. |
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Clearly identify the purpose of your website - Make certain your web site is focused on the goal, selling your product or service, conveying a message, etc. Keep your focus! |
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Make your website personal - The most professionally designed site won't sell if your customers don't believe in you. |
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Loading times - You have between 10 and 30 seconds to capture your potential customers attention. To minimize your load time, keep graphics small. Compress them where possible. |
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Use a site map or directory page - Make site navigation easy and intuitive. If your customer can not navigate your site to find what they want, they will go elsewhere. |
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Content - Good content sells product and ideas. Review your copy to insure it is delivering the intended message. Always double check your spelling and grammar. |
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Consistency - Make sure the site is consistent in look, feel and design. Keep colors and themes constant throughout the site.
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Update and check all links - Make sure your site works! Check all of your website's links regularly. Dead links will hurt you in the search engines. Free link checker
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Start Simple - When you start to build your site and add information and products to it do it one page at a time, completing each page as much as possible as you go.
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| 10 |
Optimize website - 85% of all web users find what they are looking for via the top search engines. Make sure that your page is designed to maximize your placement. |