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    Web Development and Design Techniques
    By: Genie Jones

    Today, the internet has become a very important media in the business world. According to statistics, almost 70% of the the total business in the world is running over the internet. A natural question arises, how do people run their million dollar business over the internet? The answer lies with web site design , web site development, and search engine optimization. I'll discuss Search engine Optimization in my next article. Lets us now discuss Website Design and Development.

    Web Site Development

    Most of you must be familiar with web site design and web site development and must be thinking that is their any issue discussing about it. Yes. All of us who works on internet has now or later must have developed one site or at least seen one. There are many website development company who develops site for others. What do you notice when you look at a website. Its beauty, images, flashes etc. Most of us go well impressed by such sites when we look at it. But that is not enough for a site to be just marvelous. There are some thing we must keep in mind before we develop and design a web site.

    Do not use too much images and flashes.

    Images and Flashes are no doubt make your site more visible and attractive but those are not good for search engines. Hence avoid using images and flashes as much as you think its okay for your site unless you are going to have a strong outer promotion for your site, in absence of which your site traffic basically depends on search engines.

    Good Content

    Use good content in your site and relative to what you are selling. Users and spiders like those sites which provide useful contents for visitors. It will be an added advantage if you'll keep updating your site's content on some regular basis. But keep in mind that you don't provide irrelevant content, i.e. something your are not dealing with. It can irritate your visitors.

    Make a user friendly site

    Users like a easy navigation on site. They don't want to keep moving and moving all through the site and not getting for which they have visited your site. So, keep your site template simple and easy for novice users. Connect your pages through simple links. Don't let user play hide and seek on your site.

    Use ALT tags for images

    Use alt tags for the images your are keeping on your site. It helps with the search engines. Since the spiders can't see those image they read those ALT tags, so you may use your keywords in your ALT tags. But don't over do it because some search engines may consider it as spam.

    Title, and Meta Tags

    Use descriptive titles but make it limited to 50-60 characters. Write a description of about two to three lines specifying details about the particular page. Do not stuff it with keywords. In keyword meta tag, write as much keywords as much you want. Generally most of the search engines do not read keyword meta tags including Google, but still some do go through them like Yahoo. Keep you keywords up to 250 characters. Make different title and meta tags for each page rather than copying the same for each page.

    Genie Jones writes about Web Site Design Company In India and Web Site Development In India.
    Article Source: http://EzineArticles.com/?expert=Genie_Jones
    http://EzineArticles.com/?Web-Development-and-Design-Techniques&id=177515


    Keyword Research

    Determining Keywords
    Determining keywords is a critical step in web design.
    Which Keywords Should You Optimize Your Site For?
    This article will give you the formula for the Keyword Effectiveness Index (KEI).

    Building Fresh Content for Search Engines
    Fresh and unique content always plays an important role in terms of search engine optimization.
    The Importance of Updating Your Website Content
    There are countless reasons why updating your content is significant.


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